Liang Zhe

Associate Professor, Master's Tutor

ADDRESS：Zhengzhou University of Light Industry, No.5 Dongfeng Road, Jinshui District, Zhengzhou, China

E-mail：55142033@qq.com

Research Field and Interests：

Research field is brand visualization expression and innovation of poster form language. Committed to the visual promotion strategy and implementation of branding, design and implementation of visual guide system, and research on the integration of multiple media design and production for exhibitions and displays.

Education Background:

[1]Bachelor's degree from Hubei Academy of Fine Arts;

[2]Master's degree from Jiangnan University;

[3]Currently a PhD student at the University of Girona, Spain.

Teaching Courses:

Advertising Design, Photography and Image Processing, Paper Product Design, Book Design, Branding Design

Publications:

[1]Published more than ten core theses,such as "American Animation Film Dream Vision", "Digital Media Era of Japan's Traditional Paper Media's Visual Breakthrough", "Artistic Characteristics and Artistic Value of Longmen Grottoes Decorative Patterns", " Issues on Henan Traditional Folk Clay Toys Industrialization" and so on.

[2]Published more than twenty Monograph, such as Commercial Art Design, UI Interface Design, Interaction Design, Advertising Design, Fundamentals of Graphic Design, and Logo Design and so on.

Patents

A cycle digital inkjet printing machine and printing method.

Projects：

"Research and Practice on Classroom Teaching Mode Reform of Art and Design Specialties in Colleges and Universities under Modern Information Technology."

Honors:

Works have been selected and won numerous domestic and international competitions, exhibitions and awards, including being selected for the 13th National Art Exhibition, the Korean National Assembly Award, the Asian Designer Invitational Exhibition, the Asian Best Design Award, the top 50 in the world in the China-Italy Design Week Exhibition in Florence, Italy. The Gold Prize of Busan International Environmental Art Festival, the First Prize of Milan Design Week, the First Prize of China's Good Ideas, the First Prize of the National Exhibition of Achievements in Aesthetic Education, the Second Prize of the Belgian Zodiac Exhibition, the C-IDEA Design Prize, the Krakow Exhibition in Poland, the Bardejow City Image Design Exhibition in Slovakia, the Vidak Asia Design Invitational Exhibition in South Korea, the Nanjing International Poster Biennale for Peace, and the Poster Exhibition to Celebrate the 20th Anniversary of Macao's Return to China, among more than 100 awards. Poster Exhibition, and more than 100 other items.

Some works have been included and collected by a number of collections, exhibition organizations, museums, etc. at home and abroad, and have been exhibited in the UK, Belgium, Spain, Italy, the United States, South Korea, Japan, Slovakia, Russia, Ukraine, Poland, Turkey, the United Arab Emirates, Iran, Thailand, etc.First exhibition of solo works was held in Zhengzhou; Traveling Exhibition of solo work was held in England and Spain.

Professional Affiliations:

[1]Visiting scholar and guest professor at the University for the Creative Arts in the UK;

[2]Visiting professor at the University of Girona,Spain;

[3]Contributing researcher at the European Union Center for the Development of Arts and Culture;

[4]Distinguished Professor at the School of Architecture and Design,

[5]China University of Mining and Technology;

[6]Distinguished Professor at the Korean Academy of Humanities and Social Sciences;

[7]Special professor of the China-Korea Industrial Design Industry-University-Research Integration Institute; Reviewer for the Ministry of Education's Degree Center;

[8]Member of the Komsomol Central Committee's pool of experts; Think tank expert of Quanzhou Industrial Design Association;

[9]Deputy Secretary General of CEIDA (Central European International Design and Culture Association);

[10]Deputy Secretary General of the Design Committee of Henan Packaging Technology Association;

[11]Vice president of Zhengzhou Graphic Arts and Design Association;

[12]Director of Henan Youth Fashion Promotion Association; Vice Chairman of the Organizing Committee of the Tops+2021 Horizon Design Awards;

[13] Vice Chairman of TopS+ China-Korea International Design Week Operation Committee.

Significant Academic Activities:

[1]Presentation in English at the ASEDAS conference in Malaysia in August 2020 on the theme "New norms in the world of digital art";

[2]Speaking at the International Design Education Forum in Valencia, Spain in 2021;

[3]Participated in the Beijing International Design Week - Design Marathon conference forum live speech in September 2022;

[4]Speaking at the International Design Education Forum in the UK in November 2022, organized by the New School for the Arts, UK;

[5]Spoke at the "One Belt, One Road" Art Education Forum of Northwest Normal University in November 2022;

[6]Participated in the forum of Dehua World Ceramic Design Conference and made a speech at the forum in June 2023.